Tapping into your Inner Business Guru

Do you dream of starting your own business but keep telling yourself that you don't know the first thing about business?

It's pretty likely that you know a lot more than you think you do.

If you are feeling stuck whenever you start to dream about going solo try this simple exercise.

Think back to a great sales or business experience you have had in your life.  Maybe it was at the salon or in your local grocery store or buying a house.

  1. What made the experience so great?
  2. How did you feel as a result of being treated so well?
  3. Write down all of your observations in your journal (yes, get a notebook for all of the great business ideas you are going to have before you launch your practice)
Now think about a terrible business experience you have had.

  1. What elements made it a terrible experience?
  2. What kinds of feelings were you left with?
  3. Use your journal to write down all of the policies or attitudes that made the experience so distastful.
When we wrote our first workshop we spent half a day talking about all of the elements of other seminars that we liked and disliked and made sure that we added elements that would make our participants feel, heard, respected, and pampered.  We listened to participant feedback and customized each workshop for the group we were going to spend the day with.  When Robin was starting her private practice she had an exceptionally bad series of interactions with a national phone company, as a result she set many of the policies that she still uses in her private practice to this day...basically she just does the opposite!

Congratulations, you have just set some of your business policies and learned some important lessons about the type of business you want to own.  Yes, you will be a business owner.  If that makes you go HUH?  Stay tuned.

To your outrageous success!  Francoise and Robin